I build AI products end to end. Strategy to prompts to evals. Then I ship them.
Most AI PMs stop at the spec. I go all the way down: I write the prompts, build the eval suites, and own the system that ships. Here's what that looks like.
Decide what to build and why. Tie every AI feature to a real user job, not a demo that looks good in a meeting.
Versioned prompts, real eval datasets, observability. Prompt changes get measured, not guessed. No vibes.
Idea to architecture to TestFlight. I work next to engineering and stay accountable for what users actually feel.
A career discovery platform for the people who aren't job hunting. You scroll, you discover, you act. No searching. I set the product strategy and built the AI systems running underneath it: parsing, matching, explanations, and interview prep.
Five systems I designed and shipped inside Passive. Real architectures, real tradeoffs, built to run in production.
Before AI, I spent 15 years in recruiting and staffing. I founded two companies in the space and saw every broken part of how people find work.
That's the whole reason I build for it now. I'm not an AI person who picked hiring as a market. I'm a hiring person who learned to build AI, so the products solve problems I've actually lived.
Based in Zagreb, Croatia. Building Passive.